Company Overview

Redina Malaysia Sdn Bhd was founded in Malaysia in 1995, initially specializing as a Retail Operator of Fashion Brands. Over the years, Redina Malaysia Sdn Bhd has evolved into a Master Licensee for renowned International Brands such as Renoma, JOCKEY, Moto Guzzi, NAUTICA, Crocodile, Valentino Creations, Beverly Hills Polo Club, Alfa Romeo, Arnold Palmer, KicKers and Byford. It is dedicated to designing and producing diverse collections for these esteemed global brands.

Redina Malaysia Sdn Bhd operates over 35 stores and more than 200 department stores. The hallmark of the group is the creation of world-class retail environments, providing compelling and affordable luxury shopping experiences.

Areas of business

  • Shopping Centers
  • Departmental Stores
  • E-commerce

Countries

  • Malaysia

Company Vision, Mission, Values, & Objectives

Vision

To honourably serve the needs of the communities by  providing products of decent  quality to customers

Mission

Strive to be the market leader in retail industry.

Values

  • Positive Thinking
  • Innovation
  • Continuous Learning
  • Avoid Criticizing,
  • Complaining, and Condemning.
  • Dare to be the Mover
  • Ownership
  • Responsive

Objectives

  • Omni Channel focus
  • Resourceful in product
  • Effective in problem solving
  • Efficient in distribution coverage
  • Excellent customer service
  • Outstanding leadership
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